Industry Growth and Sustainability

Based on the 2004-2005 annual reports submitted by NACCAS schools (National Accrediting Commission of Cosmetology Arts & Sciences)

Big business: 1.6 million people are employed in salons and spas nationwide.

Compensation: Nationwide, the average full-time salon/spa salary is $50,000.

Zero unemployment. Even in a year when 572,000 salon positions were filled, salon owners still reported having openings, meaning if you need a job, you can find one.

It’s a job-seekers market. New hires are up nationally by 37%.

The Importance of Brand Equity

The AVEDA brand is one of the most established and highly-valued in the world. Our graduates don’t have to work in AVEDA salons and spas, but most do. Here’s why.

Luxury brand with broad market appeal: AVEDA is a lovemark, a brand that has inspired deep consumer loyalty. This unique brand position is featured in The Harvard Business Review, the book Trading Up and on lovemark.com.

Higher service tickets: AVEDA Stylist/Spa Therapist’s prices are 25% higher than the industry average, meaning these employees salaries are higher.

The highest “Try-to-Buy” ratio in the industry: 54% of people who try AVEDA buy AVEDA. Retail commissions can increase a paycheck with minimal effort.

Fastest growing salons nationwide: The AVEDA Network produces more of Salon Today’s Top 200 Fastest Growing Salons than any other brand. These industry leaders are salons we connect to everyday, through the AVEDA distributors.

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