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From being students at the Aveda Institute Des Moines, to becoming integral parts of Serenity Couture Salons, to winning countless awards, to now being featured by Aveda Corp;  Sam Watson and Matthew Rouse are the culmination of hard work, dedication, clarity, and creativity. Check out Aveda.edu’s blog post on how these two former Aveda Institute…

As an Aveda Institute, Aveda Institute Des Moines is proud to keep sustainability at the very heart of our culture and business practices. April is Earth Month, and has always been special to us. It’s when we join together as a team to celebrate and strengthen our commitment to keeping it green locally, while spreading…

That question still causes anxiety within the industry today.  When you’re first starting out, your books and your sales are going to be a little stalled. It takes time before the tires really start to spin. It’s true for all stylists even the most successful ones.  You can’t just walk out of school with a…

We are feeling excited after a recent weekend spent in Kansas City! A team of our students styled hair & makeup for Kansas City Fashion Week’s Friday night @rachelpollakdesigns & @amelisblaser shows, then got to experience the Saturday night shows & sit front row ?! We keep receiving feedback that this group was fantastic and…

? Wow. Both staff and students here are feeling overwhelmingly inspired and grateful after hosting the 2018 Des Moines Trashion Show (or catwalk for ? water as it’s also known ?) on Sunday, May 6th. We had an amazing turnout to raise funds and awareness for a fundamental human need, Clean Water. The Aveda Institute Des…